OUR
SERVICES
MARKETING PLANS, IMPLEMENTATION, LEAD GENERATION, SALES CONVERSIONS AND GROWTH STRATEGIES
MARKETING PLANS &
IMPLEMENTATION
LEAD GENERATION & SALES CONVERSIONS
GROWTH & RETENTION STRATEGIES
Vision, Goals, Branding, Rebranding
Competitor/Market Research
Content & Creative Assets Design + Production
Website Development, Design + Build
Digital + Offline Marketing Campaigns
Implementation, Reporting, Campaign Refinement
Client Surveys, Referral Programs
BEFORE / AFTER Project Photography
Industry Competitions: Design, Complete, Submit
CUSTOM MARKETING PLANS
Custom-crafted to help designers, builders, and the construction trades increase highly-qualified leads and convert them to ideal clients.
Who Are You &
Who Are Your Clients?
Understanding who you are, why you do what you do, and who your clients are is the first step in developing your Marketing Plan. We partner with you to research, outline or create:
Solidify Your Vision + Your Goals
Complete Competitor / Market Research
Detail your Strengths, Weaknesses, Opportunities, Threats (S.W.O.T.)
Fully Understand Your Current Client Base
Identify Your (New, or Expanded) Target Market
How Will You Best Serve
Your Clients?
How do you best solve your clients’ problems or pains? Which marketing tactics in the Plan will communicate your value proposition and generate new leads? We provide expert services in:
Value + Trust Content Creation
Powerful, Creative Branding
Website Development, Design and Build
Marketing Campaigns - Digital, Off-line
Lead Nurturing / Sales Conversions
Client Surveys, Industry Competitions
What’s Working?
What’s Not Working?
What to Change?
How do we measure success of the Marketing Plan? Which Key Performance Indicators (KPIs), and reports are needed to keep you on track for meeting your goals? We provide set up and reporting on:
Website Analytics
S.M.A.R.T. Goals Tracking
KPIs Reporting
Leads, Sales, Revenue Projections/Reports
Customer Surveys
Internal End-of-Project Reviews
LET’S START YOUR MARKETING PLAN TODAY
LEAD GENERATION, SALES CONVERSIONS AND GROWTH STRATEGIES
Highly-qualified prospects who need your solutions and services will become your ideal clients. Happy clients become your company’s advocate and a referral source of new leads. We build these components of your growth strategy to be the foundation of your Marketing Plan.
High-Quality Leads
Maximize your marketing plan by pre-qualifying prospects. This is an efficient way to identify leads that are ready, willing and able to convert to your ideal clients:
Pre-qualifying website forms & surveys
Client / Customer Profiles
Micro-targeted Digital & Offline Campaigns
Superior Lead Intake, Fast-Response and Lead-Nurturing processes and methods
Sales Conversions
What to do with gold-plated, highly qualified leads that are ready to buy your services? Convert them into your ideal clients!
Marketing team + Sales Team = Partnership for Sales Conversion Success
Sales conversion techniques (we are Sandler trained)
Being the Trusted Advisor to your new clients
New Client Communication processes and methods
Growth Strategies
Build long-term growth with with clients-for-life, who are an advocate for you and your business:
Client / Customer Service Techniques from Prospect through to Project Completion
Mid-Project Surveys / Check-ins
End of Project 3rd-Party Surveys / Client Testimonials
Post-Project Client Communication Plans
Your Company Giving Back to Your Community = Longevity Marketing
Let’s partner on your business growth plan today.
IMPLEMENTATION: IN-HOUSE or OUTSOURCED
We help you decide how to best implement your Marketing Plan with the resources you have in-house, or whether you should outsource your marketing campaigns. We can train your team and partner with them until they are running smoothly. Or you can let us handle the marketing tasks, reporting and adjustments. Either way, we’ve got you covered.
Benefits of In-House Marketing
Lots of small and family-owned businesses like to keep their systems in-house…we totally understand! There are benefits to having a dedicated marketing coordinator or team implement your marketing plan once it’s set up:
In-house marketing staff knows your business inside and out
Good alignment with overall values and goals of the company
It’s an efficient way to partner the Marketing team with the Sales team
Growing your in-house teams alongside company growth is good for employee longevity (buy-in) and retention
Benefits of Outsourced Marketing
You may want to ‘set it and forget it’ when it comes to consistently implementing, monitoring and adjusting your marketing plan. If you decide to outsource your marketing campaigns to our team, your company benefits from:
Your company can focus on core competencies rather than diluting resources with marketing tasks.
Specialized expertise that is focused, more efficient and can save time and money.
Reporting and our ability to quickly refocus campaigns based on results or fluctuations in the industry or market
Decades of experience, skills and proven results…we got this!
